alimentary : cheaper… Less good ?

In search of

Wednesday 29 June 2016, 21:00 (1h45) – Direct 8

Ham : that hide discount products ? Large brands like Herta or Fleury Michon are competing for a third of the market and praise the virtues of their different varieties of hams while delivering a real price war. How are their products different and hide the low cost sectors that invade the stalls ?

Frozen : The secrets of our cooked dishes. Surgelation allows manufacturers to reduce their costs to offer attractive prices. Thanks to this technique, They can indeed buy ingredients at the other end of the world, play with recipes and even discreetly decrease the weight of food. Among the biggest success : chocolate soft, become a bestseller.



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