“Mineral water, bottled water : do you know what you drink ?”
Wednesday 28 September 2016, 21:00 (1H50) – C8
In ten years, the bottled water consumption grew strongly in France. An incredible craze that made the fortunes of large industrial groups such as Danone (Evian, Volvic…) or Nestlé (Vittel, Contrexeville…). Why such success while tap water is of good quality and offered at extremely low prices ? Furthermore, a new sector is booming, the "luxury water". Ten to fifteen times more expensive than conventional water, they play on the argument of exceptional purity or relative of glass bottles with elegant design. But is it really the quality to go ?